Darren Johnson

Head of Sales
BloomReach

Darren comes to BloomReach with over 13 years of sales leadership experience in Digital Marketing and eCommerce with a history of delivering exceptional sales growth. Prior to joining the team at BloomReach, Darren (also known as DJ) was Vice President of Sales at Adobe where he ran the Digital Marketing Enterprise sales team specializing in conversion optimization and visitor acquisition. At Adobe, DJ grew the business from an early stage to more than $150 MM in annual revenue. Before his tenure at Adobe, DJ led sales teams at Offermatica, ATG and Verity. DJ has a successful career focused on leading top-tier sales teams in building solutions for advertisers and publishers to optimize their digital marketing efforts across channels. Darren holds a BS in Economics from Cal Poly San Luis Obispo.

Check out the incredible speaker line-up to see who will be joining Darren.

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Day 2

Friday, November 6th, 2015

11:20 How Internet Icon Shutterfly Grew its Organic Search

Shutterfly helps millions of people share life's joy through personalized photo products and services. With the help of BloomReach, it has seen its organic traffic to targeted pages increase by double-digit percentages. Mitra Naeimi, Shutterfly’s senior director of Internet marketing, and Darren Johnson, BloomReach’s head of sales, talk about new ways for customers to discover Shutterfly products both when searching on its site and when searching the wider Web.