Hugh Sheehy

#1 Planning Your Connected Customer Journey: Programmatic Trends to Consider
Gavin Wilson, Managing Director, Northern and Southern Europe, Sociomantic
• Discover why making sense of data achieves a seamless shopping, browsing and engaging experience for your customers.
• Focus on data-driven personalisation why it’s the key to unlocking sustainable and competitive revenue growth.
• Learn which programmatic display trends are on the rise for 2014, and how retailers can leverage these findings towards developing a user-centric marketing approach.
• Envision what lies beyond your customer’s next transaction.

#2 Mobile Commerce Strategy—customer experience on mobile matters more than ever before
Bill Loller, VP, Product Management, Mobile at Tealeaf Technology, IBM
Case Study: Mobile Commerce Strategy—customer experience on mobile matters more than ever before
•Hear how your company can take advantage of the mobile commerce revolution by utilizing sophisticated customer behaviour analysis across all mobile channels, including mobile web sites, native iOS and Android apps, hybrid apps, and the growing number of apps and sites built in HTML5.
•Learn the importance of gaining visibility into mobile user success and failures,
•How to accelerate your time to market and how to make investments based on customer requirements and reduce customer struggle.
•Discover how to capture, store and analyze experiences to optimize the mobile channel and gain actionable insights to improve conversion rates, optimize page flows and enhance campaign performance.

#3 Data Driven Online Excellence- NetBooster Group
Christoph Schallenberg, VP Internet Sales & Service Consumer, Deutsche Telekom

#4 The Perfect Customer Journey: An engaging conversation?
Hugh Sheehy, VP Sales EMEA, LogMeIn
- The value of the customer experience
- What can we learn from the real world
- Support 360
- Reassurance and Resolution: have the right conversation