Maxim Romain

General Manager, European Business
Wayfair

Maxim Romain (French): current GM for Wayfair Europe, Maxim was previously their head of European Operations for 3 years. Before joining Wayfair, Maxim worked 8 years in Asia for leading Sports Retailer Decathlon in various operations management functions. Maxim owns a Master degree in engineering at Ecole Centrale and a MBA at INSEAD

Check out the incredible speaker line-up to see who will be joining Maxim.

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Day 2

Friday, November 6th, 2015

09:10 Delivery PANEL: Delivery Experience – A Key Driver For On-Line Retailers Growth

- Operations: Evaluating the models to optimise delivery
o What delivery options do you currently offer? What should we be offering?
- Determining which partners to engage with
o Couriers/services? Click & collect? Collect ? Shutl?
- Linking online with in-store through click & collect
o Discussing how to make this work practically with real time inventory levels
o How can customers be upsold when in-store?
- Improving the customer experience:
o How do you have a better impact on returns/refunds?
o How do we create a good experience behind the scenes? Customer is king
o How do you entice customer to go above free delivery?
o How do you operate in a world with a demanding customer