Romulus Grigoras

CEO
Devatics

Former professor of computer science at ENSEEIHT - INP Toulouse, Romulus is also a well-recognized researcher in web and multimedia technologies at the Institute for Research in Computer Science.

He created Devatics in 2010, with two associates in order to commercialize the fruit of their research in the form of a SecondSkin ™ technology. This solution, based on an artificial intelligence, is a behavioral real-time marketing and cross-channel tool. It aims to optimize the conversion of e-commerce sites by personalizing the customer’s experience/journey. Today, Romulus, who is also Devatics CEO, works alongside his R & D team, on the ongoing development of new optimization and real-time personalization features to keep on driving conversions on e-commerce sites.

Check out the incredible speaker line-up to see who will be joining Romulus.

Download The Latest Agenda

Day 3

Sunday, December 6th, 2015

09:00 Cross channel personalisation at your fingertips: smoothing customer journeys across channels

This talk will discuss the increasing importance of personalisation in real time for online marketing and how through being more agile Phase Eight have significantly increased online sales and reduced the time to market of campaigns.

We will reveal how cross channel personalisation and the SecondSkin™ technology can be used to smoothen customer journeys and increase online sales.

Thanks to our technology, marketing managers have real-time campaigns at their fingertips, designed to test and deploy within hours not weeks. All with zero IT integration.