Etail Europe 14 (past event)
22 - 24 June, 2014
Queen Elizabeth II Conference Centre, London, United Kingdom
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Ilan Benhaim
Co-Founder & Executive Partner
Vente-Privee
Check out the incredible speaker line-up to see who will be joining Ilan.
Download The Latest AgendaDay 1
Tuesday, October 6th, 2015
09:00 Personalisation: Using Data Mining And Predictive Analytics To Measure & Learn From Mobile Data, As Well As Integrate With Other Channels
Traditional Marketing as we know is dead. In this new age, CMO and CIO will have to build a strategic partnership to break the Marketing and IT boundaries. Using Customer Analytics, Big Data technologies and Marketing automation across various digital, social and retail points of interaction, an organization will have to redefine the way how it crafts its customer experience. Customers do not have the patience and tolerance to excuse poor user experience with your brand. How can you re-invent yourself to face this brave new world?