Tim Stacey

On Line and Business Development Director
DFS Furniture

Tim Stacey is the On Line and Business Development Director for DFS Furniture based in Yorkshire. Tim joined DFS in July 2011 in this newly created role to drive the growth agenda for the business under new private equity ownership.

This includes the transformational opportunity to become a truly multi channel business, the development of new and exclusive brands, expansion into new categories and also new territories. Tim reports to the CEO, Ian Filby.

Tim was formerly at Boots, part of Alliance Boots, for over 12 years in a number of roles including Commercial Finance Director, and more latterly four years as Multi Channel Director where he led the re-platforming of Boots.com, the launch of order and collect to over 2,500 stores and the creation of the UK's leading independent healthcare website BootsWebmd.com.

Check out the incredible speaker line-up to see who will be joining Tim.

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Day 1

Tuesday, October 6th, 2015

11:50 Become a Real-Time Retailer: How to Use Personalisation as your Future Growth Strategy

We’re part of the Apple, Facebook and Google generation, where simplicity and usefulness are implicit to online success. Businesses need to think fast and fail faster to deliver this promise, using data to inspire marketing decisions and create seamless online experiences. At the heart of this marketing renaissance is personalisation; the ability to target content, products or offers to specific groups of people based on their onsite behaviour or demographics.

In this presentation, Qubit CEO Graham Cooke teams up with On Line and Business Development Director Tim Stacey of DFS Furniture. Together they’ll explain the practical steps needed to deliver personalisation in real-time, from data collection and processing to finding insights and having the right team behind you. Tim will offer first hand case studies of how DFS approaches their conversion optimisation strategy, illustrating with rich examples. Expect a highly visual presentation peppered with research, video and practical inspiration for immediate use in your business.